I'm Michelle Nickolaisen

Content Writer + Strategist

  • Writing for the web since 2008
  • Located in Richmond, VA
  • Email michelle@bombchelle.com
  • Booking for January 2017

I’ve been professionally writing for the web since 2008 and I’ve worked with companies like Shopify, WPCurve, Bigcommerce, FastCompany, Sitepoint, and KISSmetrics. I’ve also been quoted at or featured in/on MediaBistro, Entrepreneur magazine, CIO.com, the Intuit small business blog, Social Media Today, and more. Most of my content has been business-to-business, but I’ve also written on personal productivity, lifestyle, and personal development.

As a B2B writer, my specialty is in taking potentially dry, boring subjects and making them entertaining and engaging. My favorite type of post or article to write is fluff-free, informative yet interesting, and typically long-form.

You can view writing samples here.

If you want to work together on a writing project, you can learn more about my services and prices here and learn more about my work style/client guidelines here.


  • Our CEO Eddie sent out a company-wide shoutout for the content team and included two of your posts in his list of recent favorites. So the more content we can get from you the better!

    Julie Neumann Content team, Bigcommerce
  • Michelle's been killing it. Her articles are consistently on point and almost always perform well--I've been publishing her stuff later in the week, actually, so it sits on the home page through the weekend. It's nice to sit down to work on an article and know it's going to be good.

    Josh Earl Editor, SitePoint
  • Michelle has created both sales copy and content for multiple companies I work with. Her creative reliability and ability to turn large ideas into concise, well flowing copy amazes me every time.

    Kelso Kennedy Co-Founder, Redstamp
  • When I work with Michelle, I always know what to expect – quick turn around, impeccable writing and a great attitude. Michelle is great to work with - her breadth of knowledge and research skills give her writing an informative edge that is really interesting for readers. I appreciate that I can rely on her to deliver work that is informative, accurate and on time.

    Courtney Jones Owner, Six Degrees Content
  • It was such a pleasure having you at the conference and we most definitely hope to have you back again to work with the Women's Business Center! You are such an inspiration and motivation. The women were raving about you!

    Karonna Bass Program coordinator, WBEA
  • Michelle helped me blow myself to Mars with the massive success of the wellness ebook bundle sale that I hosted. I was as organized as I have ever been for a big project – organized enough to allow me to sell 7,500 bundles for total in $293K in sales, in a time period of 7.5 days.

    Todd Dosenberry Food & travel blogger
  • I came to Michelle because I couldn’t wear my CEO hat AND project manage every part of my business without major burnout. She immediately got me organised with a year long game plan with realistic timeframes and more importantly a strategic overview. If you want to go to the next level in your business, I highly recommend giving Michelle a call immediately.

Marketing/Strategy Work

As a marketer, I use content marketing and social media, combined with a solid strategy, to get results. Examples include my successful Kickstarter that I ran in 2015, or taking a client’s app downloads up more than tenfold in the course of just a few days.

For other marketing case studies, head here.


I’ve taught multiple online workshops about productivity, business systems and planning, and avoiding burnout to some pretty rave reviews. I also record video reviews of productivity apps on my Youtube channel – you can watch those here.

I’m available to speak to groups both on-stage and in a more hands-on workshop capacity; if you’d like to talk about working together on an event, use the contact form at the bottom of the page or send me an email

Case Studies

You can view case studies here.

Want to work together?

I’m currently booking for writing and content/social media marketing/strategy campaigns. 

Send me an email or use the contact form below to get in touch. You can learn more about my services and fee structure here. I also highly recommend checking out the how I work page if you want to learn more about my working style.

As mentioned above, I’m also interested in speaking engagements, so if you’re looking for an entertaining-yet-informative presenter, hit me up.

Values & Disclaimer

Note that I refuse to work with people or businesses who display racist, sexist, homophobic, transphobic, ableist, or otherwise discriminatory behavior or exhibit those beliefs. I’m an intersectional feminist and I support #BlackLivesMatter, along with many other activist causes – if that’s a problem for you, we’re probably not a good fit.

I’m also actively looking to work with diverse clients, as well as businesses or projects that support social justice causes – if that’s you, please get in touch!


Contact Me

Get in touch: