I'm Michelle Nickolaisen
Content Writer + Strategist
- Writing for the web since 2008
- Located in Austin, TX
- Email firstname.lastname@example.org
- July 2016
I’ve been professionally writing for the web since 2008 and I’ve worked with companies like Shopify, WPCurve, Bigcommerce, FastCompany, Sitepoint, and KISSmetrics. I’ve also been quoted at or featured in/on MediaBistro, Entrepreneur magazine, CIO.com, the Intuit small business blog, Social Media Today, and more. Most of my content has been business-to-business, but I’ve also written on personal productivity, lifestyle, and personal development.
As a B2B writer, my specialty is in taking potentially dry, boring subjects and making them entertaining and engaging. My favorite type of post or article to write is fluff-free, informative yet interesting, and typically long-form.
If you want to work together on a writing project, you can learn more about my services and prices here and learn more about my work style/client guidelines here.
Our CEO Eddie sent out a company-wide shoutout for the content team and included two of your posts in his list of recent favorites. So the more content we can get from you the better!Julie Neumann Content team, Bigcommerce
Michelle's been killing it. Her articles are consistently on point and almost always perform well--I've been publishing her stuff later in the week, actually, so it sits on the home page through the weekend. It's nice to sit down to work on an article and know it's going to be good.Josh Earl Editor, SitePoint
Michelle has created both sales copy and content for multiple companies I work with. Her creative reliability and ability to turn large ideas into concise, well flowing copy amazes me every time.Kelso Kennedy Co-Founder, Redstamp
When I work with Michelle, I always know what to expect – quick turn around, impeccable writing and a great attitude. Michelle is great to work with - her breadth of knowledge and research skills give her writing an informative edge that is really interesting for readers. I appreciate that I can rely on her to deliver work that is informative, accurate and on time.Courtney Jones Owner, Six Degrees Content
It was such a pleasure having you at the conference and we most definitely hope to have you back again to work with the Women's Business Center! You are such an inspiration and motivation. The women were raving about you!Karonna Bass Program coordinator, WBEA
Michelle helped me blow myself to Mars with the massive success of the wellness ebook bundle sale that I hosted. I was as organized as I have ever been for a big project – organized enough to allow me to sell 7,500 bundles for total in $293K in sales, in a time period of 7.5 days.Todd Dosenberry Food & travel blogger
I came to Michelle because I couldn’t wear my CEO hat AND project manage every part of my business without major burnout. She immediately got me organised with a year long game plan with realistic timeframes and more importantly a strategic overview. If you want to go to the next level in your business, I highly recommend giving Michelle a call immediately.Denise Duffield-Thomas Author & coach
As a marketer, I use content marketing and social media, combined with a solid strategy, to get results. Examples include my successful Kickstarter that I ran in 2015, or taking a client’s app downloads up more than tenfold in the course of just a few days.
For other marketing case studies, head here.
- Created an educational video for Learnable that garnered 2,000 views in the first month of being up, along with a course that was the fourth most popular course in 2015 (and the single most popular course in its launch month).
- Panelist at a Freelancers Union Spark event in June 2014.
- Featured speaker at a Crave Austin event in January 2014.
- CEO keynote speaker at the 2013 Houston-Galveston Women’s Business Center conference.
- Speaker at RISE Austin on Systems for Creative Businesses – watch me in action.
I’ve taught multiple online workshops about productivity, business systems and planning, and avoiding burnout to some pretty rave reviews. I also record video reviews of productivity apps on my Youtube channel – you can watch those here.
I’m available to speak to groups both on-stage and in a more hands-on workshop capacity; if you’d like to talk about working together on an event, use the contact form at the bottom of the page or send me an email.
You can view case studies here.
Want to work together?
I’m currently booking for writing or select content and social media marketing/strategy campaigns.
Send me an email or use the contact form below to get in touch. You can learn more about my services and fee structure here. I also highly recommend checking out the how I work page if you want to learn more about my working style.
As mentioned above, I’m also interested in speaking engagements, so if you’re looking for an entertaining-yet-informative presenter, hit me up.